Price mark-up

Price mark-up serves to modify the property pricing right before it is passed to the channel. Thanks to these settings, you can provide different prices for different channels, depending on your needs and/or channel requirements.

 

When to use

Mark-up is typically used to cover for the channel commission that is charged by the channel from each booking you receive. You should make sure that price mark-up covers for this amount.

 

How it works

To make it work this way, we take the price that you provide for your property and modify it according to the price mark-up you set. The price mark-up can differ by property, by rate and/or by channel. It can be positive (+ 10%), negative (-10%) or none (0%). At the same time the price in Step 5: Price and availability does not change at all.

For example, you provide us with Daily price = 200 EUR. You set price mark-up to be 10% for Airbnb, 20% for Booking.com, none for Vrbo and - 5% for Google Travel. The prices will differ across these channels: 

  • Airbnb: 220 EUR

  • Booking.com: 240 EUR

  • Vrbo: 200 EUR

  • Google Travel: 190 EUR

 

Where to find it

The price mark-up value is displayed for each property in Property Settings for a given sales channel. Below you can read more on how to set it up.

 

Price mark-up settings

The table below summarises where you can set up the price mark-up for different channels and purposes. You can read more about each setting in the next sections of this article.

Mark-up setting

Allowed channels

Use case

When connecting to the new sales channel

All sales channels

Set up the default price mark-up for every new property added to this channel.

Channel Settings

All sales channels

Set up the default price mark-up for every new property added to this channel.

Creating new listing

All sales channels

Set up a custom price mark-up for an individual property.

Mapping a listing All sales channels that allow mapping

Set up a custom price mark-up for an individual property.

Bulk actions

All sales channels

Update the price mark-up for all rate plans / properties connected to a given channel.

Manage 

All sales channels, see here

Change the price mark-up for an individual property.

 

Default price mark-up for a channel

You can define the default price mark-up on the channel level. This default price mark-up will be only a suggested value for you when you create a new listing in the channel. The default price mark-up can be set:

  • While connecting to a specific channel

  • In the Channel Settings - see below

     

Changing the default price mark-up will not update the price mark-up in any listings. It is only displayed for you as a suggestion when creating a new listing in the channel, so that you can quickly check what price mark-up you have already set. If you are already connected to some sales channels and you want to adjust price mark-up for them, check the options you have here.

 

  1. In Rentals United platform, go to the Services tab.

  2. Switch tab to My services.

  3. Type Sales Channel in the search box or scroll down through the list of available channels.

  4. Unfold the channel section. Click the Down arrow button in the channel box.

  5. Click Property Settings.

  6. Switch the tab to Channel Settings.

  1. Open the Default channel mark-up settings.

  2. Tick the Change price mark-up for this channel and provide the value.

  3. Save.

 

Custom price mark-up for a channel

Apart from the default settings, you can adjust the price mark-up in the following ways.

Creating a new listing in the channel - When you create a new listing in the channel (PUSH and PULL), you will see the default price mark-up settings. This allows you to define your price mark-up for each newly added listing separately.

 

Mapping a listing - When you map a listing to a property in Rentals United, you will see the default price mark-up settings. This allows you to define your price mark-up for each newly added listing separately.

 

Bulk actions - Use bulk actions when you update the price mark-up for all properties connected to a given channel. This option is available for all channels (PUSH and PULL) - see here.

 

Manage - Use the Manage option to update the price mark-up for a given property. This option is possible for all channels (PUSH and PULL) - see here